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Toto Wolff Set to Divest Stake Pricing Mercedes F1 at £4.6bn

Toto Wolff with Mercedes F1 team
Team Principal Wolff has guided the Mercedes team to historic success in Formula 1

Toto Wolff is engaged in advanced talks to offload a portion of his ownership stake in the Mercedes Formula 1 team.

This transaction estimates the Mercedes team at £4.6 billion – a record for a Formula 1 squad – after McLaren were valued at £3.5bn in a change of ownership structure in September.

Wolff, who holds one-third of Mercedes F1, plans to divest a shareholding in the region of five percent.

The 53-year-old will remain as team principal and CEO if the sale goes through.

Shareholder Structure

Remaining partners in the team are Mercedes and industrial group Ineos, who both hold a third of the company.

An official representative stated: "We are providing no comment on the matter. The management structure of the team will remain unchanged, and all three partners are dedicated to the ongoing success of Mercedes-Benz in F1."

Valuation Increase

This arrangement would represent a significant increase in value of Mercedes F1 after Ineos acquired its stake for £208 million in 2022.

This surge demonstrates the growth in market values of Formula 1 outfits recently due to the growing popularity of Formula 1 around the world.

This trend was evident with the box-office performance of the Formula 1 film featuring Hollywood star Brad Pitt, which was released in summer 2023 and has grossed more than $630 million (£458 million) at the box office.

The film represents Pitt's most successful film and the highest-earning sports movie to date.

Present Performance

Mercedes are runner-up in the constructors' championship, trailing McLaren, with three Grands Prix left in the current championship.

Mercedes' primary racer George Russell has secured victory in 2 of the 21 races so far and is in fourth place in the individual standings behind McLaren's Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

Mercedes secured a record eight consecutive constructors' championships and seven drivers' titles, six won by Lewis Hamilton and one for Nico Rosberg, from 2014 and 2021.

The writer

Craig Garza

Aviation hobbyist and tabletop game enthusiast sharing unique perspectives on dice culture.

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